Cover image of “HANAZONO” by NISHIOKA, ranked #3 on iTunes US Singer-Songwriter chart and #1 on Alternative Folk.
"A Japanese-language song born in the streets of Osaka's Nishinari, 'HANAZONO' by NISHIOKA reached #3 on the iTunes US Singer-Songwriter Chart."
In a chart traditionally dominated by legends like James Taylor, Tracy Chapman, and emerging stars like Dean Lewis and Myles Smith, a completely unknown Japanese-language track appeared: “HANAZONO” by NISHIOKA.
Born and raised in Osaka’s Nishinari district—an area once known as Japan’s largest slum—NISHIOKA is an independent singer-songwriter who wrote HANAZONO as a raw, unfiltered reflection of his roots. Without any viral campaigns or industry support, the track climbed to #3 on the iTunes U.S. Singer-Songwriter Chart, and hit #1 on the Alternative Folk sub-chart, surpassing names like Joan Baez and Avi Kaplan.
From the shadows of Expo 2025 to the sound of reality
While Osaka hosts the 2025 World Expo, showcasing the “future” to the world, HANAZONO quietly delivers a different message—a voice from the past and the present, from the alleys of Nishinari. It is not polished pop. It is not hype-driven. It’s a song built on bare language and lived experience.
This rare chart performance is not just a numeric anomaly—it’s a moment of disruption. A song that no one expected, in a language the market doesn't favor, managed to rise purely on emotional resonance.
Standing beside legends — in Japanese
The iTunes Singer-Songwriter chart in the U.S. is typically reserved for the likes of Simon & Garfunkel, Bob Dylan, Gordon Lightfoot, and other Western folk icons. To see a Japanese-language track stand shoulder to shoulder with such names is almost unheard of.
Who is NISHIOKA?
NISHIOKA is an independent artist from Osaka, Japan. Releasing under his own label Tune Factory, he produces, distributes, and promotes his work entirely on his own. His mission: to deliver music that crosses borders—not just geographically, but emotionally.
What’s next?
NISHIOKA plans to release his next single in August 2025. Following this unexpected success, he is now in talks with indie media and radio stations overseas. Previously, HANAZONO also reached #5 on iTunes UK and entered Spotify UK’s “Top 50” playlist, indicating growing interest in his work from English-speaking audiences.
HIDEKI NISHIOKA
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